Hi, I'm Jill!

I help product-based business owners build, grow, and scale profitable Shopify stores. 

 

As a Shopify strategist, digital marketer and someone who’s actually built, scaled and sold product-based businesses, I don’t just teach Shopify... I’ve lived it. 

 

From scrappy beginnings to sustainable growth, real profits, eventual exit and launch of a new business.

 

Everything I teach is rooted in:

✔️ Real-world experience

✔️ Data-backed marketing decisions

✔️ Systems that support growth, not burnout

OWNER OF PRODUCT POWERHOUSE

Hi, I'm Jill!

I help product-based business owners build, grow, and scale profitable Shopify stores. 

 

As a Shopify strategist, digital marketer and someone who’s actually built, scaled and sold product-based businesses, I don’t just teach Shopify... I’ve lived it. 

 

From scrappy beginnings to sustainable growth, real profits, eventual exit and launch of a new business.

 

Everything I teach is rooted in:

✔️ Real-world experience

✔️ Data-backed marketing decisions

✔️ Systems that support growth, not burnout

OWNER OF PRODUCT POWERHOUSE

My Business Journey

The Early Hustle: 

  • My online business journey began when I was a teenager selling things on eBay. I started with concert t-shirts and things I found at garage sales and then evolved as I found wholesalers to purchase from, pivoting into home décor and jewelry. 

  • I grew my sales to the point I was able to quit my full time job in commercial insurance in 2011. 

  • In 2013, I opened my first shop and fulfillment center outside of my home office.

Scaling & Selling:

  • By 2015 we had grown enough my husband was also able to quit his full-time job and come on board!

  • We added personalized gifts to our products, obtained embroidery machines, hired a larger team and successfully kept scaling the business.

  • In 2022, we decided to sell this business and successfully exited.

Nowadays: 

  • In 2023, I started investing in and flipping niche websites. I expanded my digital marketing knowledge by mastering WordPress, SEO, digital products and sales funnels.

  • In 2024, I started a Meta Ads Agency helping product-based businesses. This has now expanded into the business that today is Product Powerhouse.

  • In 2025, I couldn't resist the urge to own my own product-based business again and opened up Just So Happy - a shop full of products with positive vibes.

My Business Journey

The Early Hustle: 

  • My online business journey began when I was a teenager selling things on eBay. I started with concert t-shirts and things I found at garage sales and then evolved as I found wholesalers to purchase from, pivoting into home décor and jewelry. 

  • I grew my sales to the point I was able to quit my full time job in commercial insurance in 2011. 

  • In 2013, I opened my first shop and fulfillment center outside of my home office.

Scaling & Selling:

  • By 2015 we had grown enough my husband was also able to quit his full-time job and come on board!

  • We added personalized gifts to our products, obtained embroidery machines, hired a larger team and successfully kept scaling the business.

  • In 2022, we decided to sell this business and successfully exited.

Nowadays: 

  • In 2023, I started investing in and flipping niche websites. I expanded my digital marketing knowledge by mastering WordPress, SEO, digital products and sales funnels.

  • In 2024, I started a Meta Ads Agency helping product-based businesses. This has now expanded into the business that today is Product Powerhouse.

  • In 2025, I couldn't resist the urge to own my own product-based business again and opened up Just So Happy - a shop full of products with positive vibes.

My Certifications:

Professional Certification in Meta Media Buying

Issued by Smart Marketer - Verified by Credly

Certified Ads Manager & Digital Marketing Expert

Issued by SMI Institute

Certified Digital Marketing Strategist

Issued by Digital Marketer - Verified by Credly

Certified Ecom Marketing Specialist

Issued by Digital Marketer - Verified by Credly

Certified Email Marketing Specialist

Issued by Digital Marketer - Verified by Credly

Certified Social Media Marketing Specialist

Issued by Digital Marketer - Verified by Credly

My Certifications:

When you learn from or work with me, you’re getting:

✔️ Someone who has built, scaled and sold product-based businesses
✔️ Shopify-specific strategy (not generic online business advice)
✔️ Clear explanations without tech overwhelm
✔️ A focus on what actually moves revenue: conversions, AOV, traffic and email
✔️ Support that respects your time, budget, and goals

 

Whether you’re launching your first Shopify store or trying to turn an existing one into a true growth machine, my goal is simple:

 

To help you build a business that works, not one that runs you.

What Product Powerhouse Is All About

Product Powerhouse exists to help product-based business owners:

  • Build Shopify stores that are clear, conversion-focused, and easy to manage
  • Grow traffic, sales, and email lists using strategies that actually work
  • Scale sustainably, without duct-taped tech, wasted ad spend or overwhelm

What Product Powerhouse Is All About

Product Powerhouse exists to help product-based business owners:

  • Build Shopify stores that are clear, conversion-focused, and easy to manage
  • Grow traffic, sales, and email lists using strategies that actually work
  • Scale sustainably, without duct-taped tech, wasted ad spend or overwhelm

When you learn from or work with me, you’re getting:

When you learn from or work with me, you’re getting:

✔️ Someone who has built, scaled and sold product-based businesses
✔️ Shopify-specific strategy (not generic online business advice)
✔️ Clear explanations without tech overwhelm
✔️ A focus on what actually moves revenue: conversions, AOV, traffic and email
✔️ Support that respects your time, budget, and goals

 

Whether you’re launching your first Shopify store or trying to turn an existing one into a true growth machine, my goal is simple:

 

To help you build a business that works,  not one that runs you.

Customer Testimonials